In Review: Salone del Mobile 2022
Undoubtedly the most impressive and well known furniture show in the world, finally back in action after 3 years of postponements and cancellations.
Our goals, as ever, were to discover new trends, find products and exciting new suppliers, and meet with our existing and trusted suppliers in the flesh after such a long time. With over 1000 exhibitors, spread out over 20 gigantic halls, we had our work cut out – But we were ready and raring for the challenge!
With our team on the ground in Milan (Tom – Head of Marketing & Product, Emily – Senior Project Coordinator, Cara – Business development representative & Hannah, Director of Client Experience) and back in the office (Callum – Marketing Coordinator & Matthew – Data Apprentice) we hit the ground running with a quick showroom tour, and a sneak preview of the new Scala outdoor collection before it was launched to the market – this stunning new collection combines stylish rope details with a metal frame and upholstery to create an elegant collection perfect for the terraces and outdoor lounge areas in the hospitality market – And this was all before the show even opened its doors!
Each day proved to be full of exciting designs and plenty of pizza and prosecco, and the team covered over 130k steps between them over the 3 days they were at the show. From the start some key trends started to emerge, and we are excited to share what we found, a few of the them are detailed below:
With nearly all manufactures showcasing at least one piece of their furniture in a Bouclé fabric or heavily textured weave or pattern, we can confidently say that this is going to be big in the contract market over the coming year – and we love it! It adds so much more depth to a product and gives it an additional tactility that makes you want to relax into the product.
Rattan was still a prevalent texture in use by many suppliers, with stunning designs incorporating them into seat pads, back panels and detailing… a classic element being given new life in modern pieces.
The big colour trend of the year appeared to be ‘muted’ colours in an earthy tone, lots of natural colours with the occasional pop of brighter colour. We also saw the bold eye-catching colours that drew attention with vivid patterns and bright metal work.
With a great selection of outdoor furniture on show at the fair, it’s clear to see that rope and weave detailing is still a massive design trend – available in a huge range of styles, colours and combinations – rope can be utilised in pretty much any design to give either a modern or classic look.
As expected, many suppliers were talking about and showcasing their sustainability offerings, and these varied greatly from stand to stand, from recycled plastics and metals, to FSC timber and Eco-friendly fabrics.
One of the main discussions was around the demand in the market – which is still very price conscious. Producers and manufacturers know that it is the way to go, but have to be conscious of what is currently selling and making money. The fact that consumers are not always prepared to pay more for the sustainable option is something that has to change in order for the industry to have an impact on their environmental footprint.
This year, two contrasting styles were on show… Linear and geometric forms were prevalent on most stands, creating modern and striking pieces that draw the eye with straight lines and repeating patterns.
The second, was curves and comfort, with sweeping lines and sumptuous upholstery offering users a space to relax and unwind from the stresses of the day.
At the end of the show, the team came away exhausted, but full of excitement after successfully achieving the goals they set out to achieve. We can’t wait to show you all the new products we found, and we will shortly be releasing more in-depth trend reports packed full of images of the latest designs. Keep your eyes out for the trend reports and make sure you view our new products page regularly to make sure you see all the latest designs as they are added.
Tom is the Senior Marketing & Product Manager for Hill Cross Furniture. He is fascinated by design and likes exploring new and potential trends, whether its form, colour or material. He also has a passion for photography and art, he is quite often found with his camera and exploring the local countryside.